One of the common misconceptions about small business websites is that they are only necessary for online sales. Many businesses just starting out see the Internet as another type of storefront — a place to display your wares and allow people to shop from the comfort of their own homes. So if your business doesn’t plan on selling things online, it might seem like an unnecessary expense to even bother with a website.
This simply isn’t true. Whether you’re an adventure tour company in the backwoods of Maine or a small mom-and-pop store right here in Utah, web design is all about developing trust with your visitor, establishing yourself as an authentic business, and encouraging new customers to stop by.